U2's Second Bite at the Apple
Speaking via Billboard, Bono revealed they are working on a new interactive digital music file format which will encourage fans to buy albums again.
"I think it’s going to get very exciting for the music business," he said, adding that the project will be "an audiovisual interactive format for music that can’t be pirated and will bring back album artwork in the most powerful way, where you can play with the lyrics and get behind the songs when you’re sitting on the subway with your iPad or on these big flat screens. You can see photography like you’ve never seen it before."
According to TIME magazine, Bono hopes that less well-known artists and others in the industry who can't make money from live performance in the way that U2 does will benefit.
- See more at: http://www.independent.ie/entertainment/music/music-news/u2-have-another-new-album-and-project-with-apple-in-the-works-30599894.html#sthash.N9XEwxfu.dpuf